Marketing for e-commerce and DTC
E-commerce marketing, run for you.
Most of a small store’s revenue comes from people who already bought once. Email, ads, SEO and the Shopify store, run by a named strategist.
Book a callFive moments that cost a store.
What happens now, and what we run instead.
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The customer who bought once
The first order costs money to win. The second is where the margin is.
What we run. The reorder reminder at the right week, and the new arrival to past buyers.
Retention runs this one
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The basket left at the checkout
Most baskets are abandoned, and a store with no reminder loses them all.
What we run. The recovery email and text, timed for your product, the basket one tap away.
Retention runs this one
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The search for the thing, not the brand
People type what they want, and the right page gets the click.
What we run. Product pages written to the search, and a Shopping listing that feeds it.
SEO/GEO runs this one
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The launch that only reaches your followers
A new drop goes on Instagram and reaches the same eight hundred people.
What we run. Meta campaigns to people who look like your best customers.
Paid ads runs this one
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The store on a phone with one bar
A slow store loses the sale before the page has loaded.
What we run. A fast store, clear product pages, and a checkout with nothing in the way.
Website runs this one
How it went for Hearth & Hollow.
Candles, made in a garage in Kent. Four thousand past customers sitting in Shopify, emailed twice in two years.
38%
of revenue from repeat customers
3x
return on what went into the ads
19%
of abandoned baskets recovered
We had four thousand past customers sitting in Shopify, emailed twice in two years. Now they are our best month, every month.
The e-commerce marketing checklist.
Eight things that decide whether the second order happens, in the order to fix them. Tick what you already do.
0 of 8 in hand. The other eight are what we run.
Book a callFrequently asked questions
The ones a store asks on the first call. If yours is not here, ask us.
What does an e-commerce marketing agency actually do?
For a small store, four things. Write to the people who have already bought, because the second order is where the margin is. Recover the baskets left at the checkout. Run Shopping and Meta ads that spend where the margin is. And keep the product pages written to the searches people make. A named strategist runs all of it, and you approve the month in one list.
Do you work with Shopify, WooCommerce or something else?
Any of them. Most of the stores we run it for are on Shopify, and the email, the ads and the SEO work the same on WooCommerce, Squarespace or a custom store. Your customer list stays in your name and your platform.
Do you take a percentage of sales or of ad spend?
No. You pay one monthly fee. Ad spend is paid by you to Google and Meta directly, on your own card, and we never mark it up or take a cut of it.
How much does e-commerce marketing cost?
From $249 a month, billed monthly, with no contract and no setup fee. Where yours lands depends on what we run and how much goes through it, and we work it out with you on a twenty minute call.
Run for other trades too.
The same crew and the same engine, fitted to what each one needs. Pick yours.
Twenty minutes, no script.
Tell us what you sell and what a customer is worth to you. We show you where the biggest gap is, using your own numbers.
Book a callNo agency retainer. No six-month onboarding. No contract.